PR, Content & Media Training
PR services
Media training PR services Copywriting Subediting Ghostwriting Project editing magazines Producing and localizing press reports Congress / seminar reports Samples of productPR services
PR valueEditorial attention is of greater value than advertisement - because of its reliability, because of the authoritative nature of the objective reporter and because of the longer time frame the reader devotes to an article. But generating media attention requires knowledge of the journalistic process and experience with media needs. KINXX is happy to share this knowledge and experience with you. PR approach
PR is not an ad hoc activity, but an investment in the long term. It must be built and maintained. KINXX, therefore, works on the basis of contracts in its PR activities, charging a fixed monthly fee on the basis of estimated cost and subsequent actual cost calculation. We clearly describe what you can expect from us in our cooperation agreements. PR activities
KINXX can detect newsworthiness for you, but can also create it. We send out press reports, organize press conferences and write opinion pieces. We function as a focal point for your press contacts - reactively, but proactively as well. PR to us implies not just creating contacts with journalists. Primarily we look for substantive connection points in order to utilize our access to media with specialist knowledge. PR result
You can call upon a research bureau in order to measure the growth and change in your image and brand value. For many companies, however, this measuring tool is too costly and is not sufficiently compensated by the precision of the knowledge that it supplies. We do advise you to monitor specific editorial reporting. You can then offset the results against other marketing investments based on the advertising value generated. We can take care of this for you. For additional information contact: Koen Stegeman, +31 (0)30 2800279, koen@kinxx.nl.
